Creative team

MAURO SITURA

Born on the 27 of December, approximately two times twenty years ago, in the hinterland of Milan. He has built his success brick by brick, with patience and planning, opposing adverse conditions with his iron will.
“It was not easy to take the first steps in a filed where uneasiness and toughness were the only assets you could rely on. No, it was not my thing to attend a school for metalworkers to which I had been directed. I could not pretend to be someone I am not… I dreamt of beauty and harmony.“.
So, at age of fourteen, Mauro “pulled his claws out” made a clear break with the past and enrolled in a private school for hairdressers.
And this is how his adventure began.
It was 1986, when Mauro landed at Coppola’s and there, after a brief test, he was hired, and from then on, nobody could stop him.
In 1990, he was put in charge of the new salon in Corso Garibaldi, immediately visited by famous singers and showgirls on the crest of a wave, and he became in no time a real cult of the image.
“Being an artist is a great gift, but it’s not enough. You need continuity, perseverance and discipline. Growing up without getting old.”
For the last few years he has become the Go Coppola artistic testimonial, a young, dynamic and extremely active franchise for which Mauro prepares and creates each year two collections called Real Time.
On the stage of his shows, behind the scenes of the most important fashion shows and in his salon in Corso Garibaldi, Mauro Situra lives with passionate love a job that has chosen, wanted and created.